Editorial

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Shop Dixon's Art Valentino Dixon described the feeling of drawing golf courses... "I can't explain it. But, it's a very peaceful thing for me - the serenity, the greens, the peacefulness of nature". Dixon is a 51 year old golf artist who began drawing golf landscapes while he was wrongfully imprisoned for 27 years for a crime he did not commit....

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Whim Golf sells clothing and we can not get around that fact. By refreshing the narrative around golf, we strive to invite new individuals to participate in a truly timeless game that embodies admirable values. As a clothing company, we would be remised to not acknowledge the importance of vintage garments in our process. Now more than ever, it ...

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  Whim Golf Club #2 opened the doors to Manhattan's first-ever free indoor putting green on the night of Tuesday September 3rd, 2019. Our wall-to-wall quadruple breaking putting green sat in the Lower East Side at 172 Allen Street. The course featured 3 pin locations with 9 holes on the map. Any and all visitors played golf for free and shop...

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We collected broken tees from 5 golf courses to highlight evidence of the game being played. In golf, players almost always "tee up" their ball on the first shot of any hole. Teeing up the ball means putting the ball on top of a small stick called a "tee". Tees are sharp on one end (that goes into the ground) and flat on the other end (where pla...

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 Played 9 holes at Sydney Marovitz in August 2019            Photographer: Brendan Carroll Models: Chaz, Riley

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  In golf, a caddie is a person who supports the player during a round by carrying their bag of clubs, providing useful insights about the course, and offering general support much like a coach. Caddies and golfers work together and compete in tournaments at the highest level. The first caddies appeared in Scotland in 1817. The word derives f...

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Whim Golf built the first-ever free putting green in Chicago, IL and introduced 1200+ people to the game of golf through the month of June 2019.   The green included over 9 holes, with 3 pins and 3 tee boxes per pin. We transformed the green into a gallery and hosted 1 night exhibition by two prominent emerging local artists: Mikayla Brown ...